Serena Williams has added another record to her resume. At PWCC Marketplace on Monday night, a 1999 SI For Kids Series 4 Serena Williams Rookie card has sold for $117,000. This shatters the record for a women's sports card.
The previous record for a women's sports card was $44,280, set by, you guessed it, Williams.
Here is a look at the card sold:
Just In: This 1999 SI For Kids Series 4 Serena Williams Rookie card sold for $117,000 at @PWCCmarketplace.
— Boardroom (@boardroom) January 25, 2022
The sale more than doubles the previous record for a women’s sports card of $44,280. pic.twitter.com/6TsekLjzps
The card was in the July issue of the Sports Illustrated for Kids magazine. Williams' card was in the issue along with eight other athletes.
Since the cards were on a sheet with perforated edges, they were easily damaged. Only eight of the cards from all the July 1999 issues have been graded a PSA 10.
A 2003 Netpro Elite Glossy Tennis Serena Williams Rookie card also went for a lot at auction, breaking the previous record as well. The card, graded PSA 10, went for $96,000 and there are only 100 known cards like it.
Chris Callahan, Director of Marketing at PWCC commented on the sales, saying, "We're extremely excited to see both the $117,000 and $96,000 sales for Serena Williams' cards as it reaffirms what many of us already knew: that she is the greatest of all time."
Callahan added: "The sales also highlight the rapid growth in women's sports cards over the past year. Through 2021, we saw a few records set for women's cards, but the $117,000 sale is definitely a major step up as it more than doubles the previous record."
Callahan said these sales reinforce the notion that card sales are on the rise.
